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The Group Buying Phenomena - Tuesday 6 September 2011 Print E-mail
Written by Tony   
Friday, 19 August 2011 09:13

The group buying market place is fast becoming one of the hottest areas of online business. What is the future of this market?


Topic:
"The Group Buying Market Phenomena"
Date:Tuesday, 6 September, 2011
Time:
6:00pm registration, 6:30pm-8:00pm main event, 8:00pm-9:00pm refreshments
Venue:
MGSM CBD Campus, Level 7, Underwood House, 37 Pitt Street, Sydney
Bookings:

Register for the event by clicking here, no later than 5 September 2011

Cost:Free

The Group Buying Market Phenomena

The group buying market place is fast becoming one of the hottest areas of online business.  Based on the success of the US business Groupon, Australia's Scoopon (26% market share) together with Spreets (21%), Cudo (19%) and Jump On (13%) lead the massive growth of the group buying market place in Australia. Investors are seeing the value of these subscription based businesses with James Packer being part of an group that recently invested $80m for 40% of Scoopon and Yahoo!7 paying $40m for Spreets in January this year.

What is the future of this market?  Will the golden goose be cooked as a multitude of other players now enter the market? Or is is the market still only at it's infancy?
Is it a viable and sustainable marketing channel for businesses looking to keep their head above water in a sluggish retail market or will it prove the deal knell for fragile businesses with poorly structure offers?

Our next MGSM Networker Event will explore these questions in details from both the perspective of entrepreneurs looking to move into the group buying space, or for those entrepreneurs exploring this as a suitable way of marketing their products.

Guest Speaker

Our guest speaker is Nick Gonios who has a 20 year career spanning across slow moving large multinational tech companies (Microsoft, Fujitsu, OpenText & Gartner) and fast paced tech startups (Peakhour, Smooth, 3eep and Insqribe).  Main experience is in focusing on growth via business development or strategic partnerships, commercial program development and product development.

He is currently involved in transaction revenue based online businesses with a focus lead generation across niche vertical markets.  Nick is married and is a father of two young boys.

Pannellists wanted

If you have particular experience or knowledge of this market we are looking for extra pannellists to join our forum discussion.  If you would like to participate, please send us a brief email outlining your credentials, no later than 26 August 2011.

Please note: MGSM Networker events are open to all (not just MGSM people) so if you have a colleague who would be interested in this topic, feel free to invite them along. Just make sure they register for the event.

Presentations
Download this file (Networker Group Buying Market Presentation.pdf)Networker Group Buying Market Presentation.pdf[Main presentation slides]2510 Kb
Download this file (Telsyte Research Data.pdf)Telsyte Research Data.pdf[Additional reference information]212 Kb
Comments
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Danielle Stein Fairhurst  - Count me in!     |120.18.205.xxx |2011-08-23 18:54:55
Sounds interesting - see you there!
Danielle.
Mihail Sestakov   |202.129.82.xxx |2011-08-24 03:47:04
Thanks
Damien Town  - Looks Interesting     |58.172.73.xxx |2011-09-02 05:13:08
How many people are booked?
tiffang australia     |110.15.206.xxx |2011-11-20 10:29:38
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Last Updated on Tuesday, 23 August 2011 20:56